In a strategic move to expand our presence in the United States, we, Zell Systemtechnik GmbH, are pleased to announce the development of our American investments. Building on our initial successes in the USA, we are intensifying our commitment through the establishment of Zell System Inc., a decision that has been validated by the strong interest and demand in this dynamic market.
Since our expansion into the US in June 2022, implemented by several Account Executives, we have made significant progress. Our presence in the US, originally characterized by connecting with existing customers and showcasing our innovative products at various trade shows, has now evolved into the need for a more structured and sustainable approach. This has led to our decision to formally establish Zell System Inc. as Part of the larger ZELL Group.
Our new sales office in Chicago is more than just an office; it represents our commitment to reaching more American customers and intensifying our business development efforts. Here, we are not only closer to our customers but also better positioned to understand and meet their individual needs. This office will serve as a hub for initial consultations and help us pre-qualify prospective clients more efficiently. While our project business is still managed from Germany, we anticipate a more localized approach in the near future. This includes establishing efficient sales structures.
The implemented ZELL Factory System has received an overwhelmingly positive response, confirming our belief in the potential of the American market. This success was a key factor in our decision to further develop our business intensively in the region.
All contact details of our Chicago office can be found here.